Get the latest news and updates on the world’s largest social network, plus actionable advice and ideas for optimizing for Facebook’s news feed and using Facebook Ads.
Optimizing your Facebook page is becoming more important than ever to make sure you are reaching your target market.
Meta is doubling down on Facebook Reels as a competitor for the hugely popular TikTok by expanding it to more countries and new editing features.
While some advertisers view it as a threat, marketers should see the Facebook Ad Library as an opportunity. Here’s how to maximize this free resource.
With organic reach abysmally low, how can you get new eyes on your social content? Check out these tips for paid engagement with Facebook Ads.
In an effort to reshape public image as Facebook transitions to Meta, CEO Mark Zuckerberg announces new company values emphasizing Meta’s vision for the future.
Do you want to promote your Facebook page to grow your fans for free? Learn more about a feature that helps you do just that.
Following the greatest single-day stock drop in recorded history, Facebook CEO Mark Zuckerberg intends to shift the company’s focus to growing short-form video.
Audience targeting changes are coming to Facebook Ads campaigns starting January 19. Here’s what you need to know.
A new professional mode for Facebook profiles enables users to make money with features that were previously exclusive to Facebook Pages.
Do your Facebook Lead Generation Form results leave something to be desired? Learn about recent updates and best practices to drive better lead quality.
Meta launches new features for Facebook Groups to improve communication between members, strengthen communities, and give admins more ways to customize the look and feel.
Where should you allocate your social ads budget, to Facebook or Instagram? Learn how to make a decision that aligns with your goals.
Facebook is adding to its library of certificate programs with the launch of the six-course Marketing Analytics Professional Certification.
What started in a college dorm is set to transcend the physical world, as a new direction for Facebook begins with an unexpected name change.
See what’s new in Facebook Ads updates designed to help advertisers with measurement issues from the tracking prompt fallout.
Facebook is rolling out a series of updates targeted at small businesses, including audio & video calls in Messenger, live audio rooms, and more.
Facebook, WhatsApp and Instagram suffer DNS related outage described as “epic” and a “nightmare.” This is what happened
It’s the perfect time to build, test, and perfect your lead generation tactics using Facebook’s native tools. Here’s how.
Facebook is rolling out new free and paid business tools designed to help businesses find new customers and connect with them in more ways.
To help diverse businesses and address cash flow needs, Facebook is introducing ways to access funding and get connected with business resources and networking groups.